Job Title:  Marketing Manager FTC

Your role in a nutshell

To proactively seek out, develop and lead high-impact initiatives and experiences in line with key moments in the marketing calendar that support business growth and profitability, including those focused on the recruitment of new customers.

This role will be multi-faceted and varied depending on business/ campaign objectives. Responsibilities will include (but not limited to) developing and managing the execution of external events and establishing partnerships, which bring changemaking beauty (purpose + products) to life, as well as lead brand paid media campaigns when required, whilst delivering on brand buzz and commercial targets.

More about the role

• You will be responsible for project managing all elements of live partnerships including charitable and campaign-led; negotiation; contract execution; scheduling; development and sourcing of promotional products with global sourcing (where required), seeing through deliverables; and gathering insights on partnerships to share with wider business.
• Working cross-functionally with relevant teams/ stakeholders to ensure collaborations are maximised through the internal 360 planning process across all channels and communication platforms.

• Identify and proactively seek out external events/ experiences which enable The Body Shop to engage with new customers and encourage consideration of the Brand to end in purchase
• Work with key stakeholders to ensure events are fully integrated across all customer touch points to maximise both reach and commercial potential, as well as create buzz and excitement
• Monitor and analyse activity providing event evaluation against set KPIs e.g. new LYBC loyalty members, sales, ROI, attendance, social engagement
• Responsible for keeping abreast of competitor events and activities to assist ideation and identifying future opportunities
• Responsible for overseeing media and creative agencies to deliver brand paid media campaigns across selected platforms
• Responsible for ensuring all external communications and are aligned to the Brand VVIS and are approved according to the legal and copy approval processes
• Track and analyse activity and provide post event/ paid media campaign evaluation against set KPIs
• Track all event, partnership and paid media project costs ensuring within budget and aligned to financial forecasting

• Continually improve business working processes, looking for SMART ways to reduce both overall costs and efficiencies within the role.

• Share best practices and content with other markets and comms teams (CRM, website, etc.)

What we look for

• A strategic marketeer who is able to balance big-picture thinking with hands-on execution based on business needs.
• Successful candidate will have a solid understanding of all Marcoms disciplines to enable cross-function collaboration in development of high-impact/ high investment and grassroots campaigns, as well exude an entrepreneurial spirit and have a good balance of both creative and commercial skills.
• Experience in both organising and managing events 
• Experience in developing brand partnerships for commercial gains
• Experience in engaging in stakeholders to deliver high profile events & campaigns
• Experience of managing external agencies
• Some previous experience running above & below the line marketing campaigns
• Experience in a similar large complex multi-site retailer/FMCG (beauty/toiletries industry strongly preferred).
• Experience of collating and analysing information to determine success and insights of event
• Proven budgetary control experience

Competencies

• Strong and current knowledge of retail brands and execution of events and competitor partnerships and the external promotion of
• Project management and able to react and resolve issues on the ground
• Strong and current knowledge of festivals, events and competitor brand partnerships, as well as media titles and their communication platforms
• Ideas generator with ability to coalesce off line events onto social platforms to drive customer connection
• Commercially minded with the ability to successfully prioritise workload
• Highly organised, with good attention to detail
• Excellent verbal and written communication skills
• Ability to network and foster relationships enabling a culture of wellbeing and inclusion through openness, two way listening and owning actions needed to create a great workplace for The Body Shop Collective
• Entrepreneurial, nimble, ‘go get’ attitude and self-motivated

Benefits

a 6% contributory pension plan (that rises with loyalty)

* 23 days holiday plus bank holidays - time to refresh and recharge

* 1 Self Love Day – An extra day off per year to recharge and focus on what you love to do most

* 3 additional days a year to volunteer in the local community to support the causes you feel most passionate about

* Discretionary bonus scheme

* LOVE Money – Money from us to spend on YOUR wellbeing - pamper yourself on us. Every year.

* 50% employee discount on our products and access to sample sales

* Access to Perks at Work, our online shopping channel with exclusive deals & discounts

* Access to our Nourish platform, where you have access at certain times of the year to fantastic benefits such as; Buying/Selling holiday, Pension Top Up, Private Medical Insurance options, Green Car Benefits, Cycle To Work scheme, Techscheme, On site nursery (for Littlehampton colleagues), and much more!

* Life Assurance

* EAP (Employee Assistance Program) –  We work with experts to support you on all aspects of your Wellbeing: Physical, Mental and Financial.

* AND - we have also implemented Hybrid working into our HQ’s in London Bridge and Littlehampton, West Sussex, where our teams spend 4 days a fortnight.

The Body Shop

When Anita Roddick founded The Body Shop in 1976, she had a vision. Business as a force for good – that’s us. Over 40 years later, we’re proud to be pioneering cruelty-free beauty every step of the way. We’re the original ethical beauty brand. We’ve got a thing for empowering people and enriching our planet. We’re all about keeping it real, in every way possible. Our activist roots remain a huge part of everything we do, from our iconic window posters to our vegetarian products to our infamous campaigns. We’re never afraid to stand up and speak the truth. We like to do things a little differently around here. 

The Body Shop, along with Aesop and Natura, is part of Natura & Co, a global, multi-channel and multi-brand cosmetics group that is committed to generating positive economic, social and environmental impact. Group owner Natura is Brazil's number one cosmetics manufacturer. Sustainable development has been the company's guiding principle since it was founded in 1969. In fact, this is an incredibly exciting time for The Body Shop. We’re fighting for what we believe in now more than ever. No holding back. Breaking the mould has always come naturally to us, and we need someone who’s not afraid to mix things up. 

Diversity Statement

The Body Shop is committed to attracting, developing and retaining the very best people by offering a creative and inclusive workplace where talent is truly recognised and rewarded. We value diversity and do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We are proud to have a number of different active employee networks that serve not just as a catalyst for change, but to build a spirit of diversity, equality and inclusivity; a safe and supportive space for engagement and solidarity for members of these communities.

 We will ensure that individuals with disabilities are provided reasonable access to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request any specific requirements.