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Job Title:  Acquisition, Development & Retention Lead

Date:  May 12, 2022

New York, NY, US, 10013

Full/Part Time:  Full-Time
Contract Type:  Regular/Permanent
Hours per week:  40

The Body Shop

When Anita Roddick founded The Body Shop in 1976, she had a vision. Business as a force for good – that’s us. Over 40 years later, we’re proud to be pioneering cruelty-free beauty every step of the way. We’re the original ethical beauty brand. We’ve got a thing for empowering people and enriching our planet. We’re all about keeping it real, in every way possible. Our activist roots remain a huge part of everything we do, from our iconic window posters to our vegetarian products to our infamous campaigns. We’re never afraid to stand up and speak the truth. We like to do things a little differently around here. 


The Body Shop, along with Aesop and Natura, is part of Natura & Co, a global, multi-channel and multi-brand cosmetics group that is committed to generating positive economic, social and environmental impact. Group owner Natura is Brazil's number one cosmetics manufacturer. Sustainable development has been the company's guiding principle since it was founded in 1969. In fact, this is an incredibly exciting time for The Body Shop. We’re fighting for what we believe in now more than ever. No holding back. Breaking the mould has always come naturally to us, and we need someone who’s not afraid to mix things up. 

Your role in a nutshell

Develop new leadership legs to the business and support the growth of these leader legs. Aquire new future leadership talent to join TBSAH and either independently support the growth of that business or support embedding this new talent within current leadership structures.

Key Job Accountabilities

  • Key liaison on digital acquisition projects to support new Consultant transition and onboarding.
  • Leadership of new development strategies targeting specific socio economic groups
  • Where applicable support BAU sales team on leadership and development coaching
  • For new markets, work with the Sales Development Manager to create the local strategy for acquisition and retention, identifying potential leaders to recruit and owning their onboarding process into the business
  • Plan and deliver new market recruitment events both in person and digital (e.g. roadshows and social media live streams)
  • Manage acquisition and retention activity market budget (to carry out recruitment events and roadshows etc.)
  • Identify and onboard new targeted leaders being accountable for ensuring that their training and care is appropriate
  • Work to the following KPIs - sales volume, number of frontline leaders onboarded and retained, leader productivity and development, leader base size
  • Work closely with the Leads campaign to identify and optimise recruitment (working with the consultant experience maximiser and the Boost Team)
  • Liaise with the sales and training team in market to ensure consistency, developing the aspiring leaders course
  • Run training and onboarding for these identified leaders

What we look for

  • Preferable to have Direct Selling experience
  • Achieves results, with integrity
  • Ability to manage complexity in a changing environment
  • Ability to resolve problems with a resilient disposition
  • Flexibility and adaptability
  • Self motivated
  • Works well under pressure
  • Strong communication and negotiation skills

Talent Drivers

Collaborative Skills
Personal Conduct

Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

Job Segment: Direct Sales, Sales