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Job Title:  Conceptual Creative

Date:  22-Jun-2022
Location: 

London, LND, GB, SE1 2JP

Full Time/Part Time:  Full-Time
Contract Type:  Regular/Permanent
Hours per week:  37.5

Role Scope

The Body Shop is a change-making brand. Our people, products and activism campaigns all contribute to our purpose to fight for a fairer and more beautiful world. This requires our communication and creative expression to be extraordinary and change-making too. The Greenhouse (TGH) is our in-house creative agency. In the words of our founder, Anita Roddick, it exists to “romance the products, communicate intimately with the customers, and constantly separate us from the competition by creating ideas of inspirational brilliance and tangible success.”  Since 2017 we have been on a transformative journey to revive this spirit and we have completed a head-to-toe brand rejuvenation. Now we’re ready to accelerate.

More about the role

This MW Conceptual Creative role is essential to that transition and will play a key part in driving our ambitions for the brand. You will originate and collaborate with others to develop disruptive and compelling creative ideas and best-in-class campaigns. You will be bold in your ambition to create cultural as well as commercial impact, and you have a passion for the desires & aspirations of our core target audience of Young Ethically Engaged Women. The ideas you bring to market will speak to and for those customers, giving them a voice and establishing The Body Shop as a brand which cares about them and about the future of our planet. You’ll bring these ideas to life by collaborating with our talented team of writers, designers and producers.

The Body Shop is a triple bottom line business, reporting on People, Planet and Profit. Success will be judged in relation to your contribution across each of these three areas. Key to this will be the quality of your ideas and the way you collaborate with others to turn them into campaigns that resonate globally, across all relevant channels, on behalf of the business, our customers and the causes we care about.

The right person will have a strong track record of creating distinctive campaigns and always-on content for brands with a heart and a soul. You will be motivated by and knowledgeable of the creative opportunities afforded by new platforms and technologies and your work will have made a strong impact in paid, owned and earned digital channels. You will also be personally committed to the Body Shop’s ethos of business as a force for good, by generating positive economic, social and environmental impact. And, in that context, you will be constantly alive to cultural issues and creative trends relevant to our core audience.

What we look for

  • Experience as an art director, copywriter, or standalone creative, developing impactful ideas for multiple channels including paid social, organic social, and the bricks-and-mortar retail estate.
  • Experience of working in a fast-moving creative environment that delivers consistently high-quality creative output
  • A track record of delivering bold, differentiating work
  • Experience of working cross culturally and in a global environment.
  • Both agency and in-house is an advantage
  • Ability to originate disruptive ideas that resonate culturally and commercially
  • A good understanding of strategy and ability to interpret and improve briefs where required
  • Ability to work effectively with colleagues throughout the creative development process, from design and copy to production, to drive the right creative outputs for the brand
  • Proactive attitude, creative thinking abilities and confidence to challenge status quo
  • Ability to be solution-focused in interpretation of feedback, to sell ideas with flair and logical clarity

Key Accountabilities

Develop world class, globally relevant creative work. Your primary role will be the development of distinctive and compelling creative ideas, which re-enforce the Body Shop’s status as an activist brand and ensure these credentials are carried through into our product and commercial campaigns.

Ensure creative toolkits are easy to use by markets. Each campaign will be delivered as a creative toolkit, containing both ready-to-use executions and assets for adaptation, complete with appropriate guidance.

Work flexibly in teams, or alone, to develop and execute your ideas. This role is not designed as part of a fixed creative team. You may sometimes be paired with other creatives, designers, copywriters, editors and producers in order to develop and bring your ideas to life.

Contribute to a strong creative culture. We are each individually responsible for maintaining and nurturing TGH’s agile, solution-focused, commercially creative and collaborative culture. You’ll play your part by being supportive of colleagues at all times, embracing their different perspectives in pursuit of bold, game-changing work.

Collaborate with colleagues beyond TGH. You will forge a strong partnership with the Brand Comms team, which is responsible for global brand strategy, as well as with any other marketing function who briefs TGH. You will work closely with individuals within these teams to ensure their briefs can give rise to bold and compelling work that is timely, commercially astute and brand-enhancing.

Benefits

  • 6% non-contributory pension plan
  • 23 days holiday plus bank holidays, rising to 28 days After 5 years’ service and 33 after 10 years
  • Discretionary Group Bonus Scheme
  • 3 additional days a year to volunteer in the local community to support the causes you feel most passionate about
  • LOVE money to spend on  your wellbeing - pamper yourself on us. Every year.
  • 50% staff discount and access to product sample sales
  • Access to Perks at Work, our online shopping channel with exclusive deals & discounts
  • Hybrid working available across all Head office roles, circa 2 days per week at our London Bridge Office

The Body Shop

When Anita Roddick founded The Body Shop in 1976, she had a vision. Business as a force for good – that’s us. Over 40 years later, we’re proud to be pioneering cruelty-free beauty every step of the way. We’re the original ethical beauty brand. We’ve got a thing for empowering people and enriching our planet. We’re all about keeping it real, in every way possible. Our activist roots remain a huge part of everything we do, from our iconic window posters to our vegetarian products to our infamous campaigns. We’re never afraid to stand up and speak the truth. We like to do things a little differently around here. 

The Body Shop, along with Aesop and Natura, is part of Natura & Co, a global, multi-channel and multi-brand cosmetics group that is committed to generating positive economic, social and environmental impact. Group owner Natura is Brazil's number one cosmetics manufacturer. Sustainable development has been the company's guiding principle since it was founded in 1969. In fact, this is an incredibly exciting time for The Body Shop. We’re fighting for what we believe in now more than ever. No holding back. Breaking the mould has always come naturally to us, and we need someone who’s not afraid to mix things up. 

Diversity Statement

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.


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