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Job Title:  PPC Manager (Sweden and Denmark)

Date:  14-Oct-2021

London, LND, GB, SE1 2JP

Full Time/Part Time:  Full-Time
Contract Type:  Regular/Permanent
Hours per week:  37.5

How can a click on an advert make a difference to how we become more sustainable as a community? Might seem a bit ambitious – but that’s how we think here at The Body Shop, and we need a Swedish and Danish speaking expert in Paid Search Marketing to help us turn our vision and purpose into reality through our online activities. What we do as a business day to day drives the revenue that funds our broader agenda as a force for good and a B-Corporation. It’s what makes us unique. And very proud.

Our e-commerce business has experienced phenomenal growth over the last year and the future looks set to deliver more of the same across the globe. This means we need experts in all our regions to develop, deploy and optimise our paid search strategy including a specialism in Sweden and Denmark.

Reporting into the PPC Manager (EMEA) this key role will be tasked with delivering e-commerce revenues in Sweden and Denmark as well as heavily influencing retail revenues across the regions.

As an experienced Paid Search specialist, you’ll be familiar with (and highly competent in) all the main activities that drive incremental revenue, profit and ROI from global paid search programmes, including in the following key areas:

Revenue Growth: Your expertise in developing AND executing strategies that deliver high value traffic and footfall will drive revenue and manage the investment in conversion and efficiency. You’ll be motivated by the numbers and the results.

Technical capability: Accountability for optimising search activities in relevant search engines will keep your skills keen and honed, and your support for the team will include bid management technology algorithms, definition and deployment of test campaigns, expansion and testing of keyword coverage through to ad copy creative and landing page testing and more…

Partnerships: You’ll work closely with search engines and 3rd party partners to test new paid search opportunities and optimisation techniques – keeping your knowledge up to date and relevant.

The ability to build effective working relationships internally extends beyond partners and your team to include other Body Shop internal functions such as Insight & Strategy, the Digital Hub and other key stakeholders – so communication and presentation skills will need to be strong.

Reporting: All the great progress and results needs to be shared internally – so you will be responsible for feeding your function’s performance data into trading meetings, market level deep dives and into P&L reviews.

Leadership: We seek individuals who can outperform and extend beyond their remit, and you will be responsible for coaching and developing your team to be the very best they can be and to encourage them to be ambitious and eager to grow. It takes a special skill to spot and realise potential.

Vision: This role is not about standing still, it’s about driving forwards and making great strides of incremental progress. You’ll work closely with Search Marketing and Digital Marketing leadership to highlight key opportunities (and risks) and will share future plans with Commercial Teams globally. You’ll look at (and input into) ways to implement channel synergies and part of a wider marketing mix. And be prepared to seek out new thinking and strategies from forums, conferences and in dialogue with your peers across other markets. The role drives change and improvement continuously.

What else do we need?

The above areas of involvement demonstrate the qualities we need, but beyond these we seek

  • Entrepreneurs – people who look for different ways of doing things and aren’t afraid to suggest new initiatives and strategies. Disrupters and innovators.
  • Commerciality – a growth mindset that is driven to outperform and breech targets. An individual who realises the importance of profit on our vision and purpose as a business.
  • Inspirational leaders – not just strong direction, but compassionate mentors capable of managing teams to be successful as a collective, driven by a shared purpose
  • Customer focused – a constant reference to the customer wants and needs delivered through amazing experiences
  • Purpose – a strong and demonstrable alignment with our purpose as a business and a deep understanding of what people, planet, profit means within our day to day activities.

What do we offer in return?

* A 6% contributory pension plan,

* 23 days holiday plus bank holidays - time to refresh and recharge

* Involvement in our Group bonus scheme

* 3 additional days a year to volunteer in the local community to support the causes you feel most passionate about

* LOVE money to spend on YOUR wellbeing - pamper yourself on us. Every year.

* 50% staff discount and access to product sample sales

* Access to Perks at Work, our online shopping channel with exclusive deals & discounts

* AND - we have also implemented 'Work Wise' into our HQ - flexibility of 'in-office' hours, the ability to work remotely and a new meeting charter.

If you are excited by all that - you might just be the sort of person we need to help us make the impactful change the world needs within a business that invented the culture of ‘joyful collective' and everything that means and stands for.

We have something special to offer and we’re looking for someone special to help us to do that. Show us how you can contribute to the next step in the evolution of The Body Shop.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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